Technical Proposal Writing Mistakes in Government Contracts
Lack of Crucial Technical Proposal Writing Information Can Cost You the Contract
Technical proposals that introduce involvement or parent companies will be heavily scrutinized by government contracting agencies. Even when you are proposing larger subcontractors you still have to meet certain proposal inclusions to get a favorable rating. There are a long list of technical proposal writing mistakes in government contracts bidding that you must avoid. The information below only touches the surface.
For example, a contract made a crucial mistake in its proposal when it attempted to include a parent company in its bid. With regards to submitting technical proposals with parent companies, an agency properly may attribute the experience or past performance of a parent or affiliated company to your Request for Proposal (RFP) response where your proposal demonstrates that the resources of the parent or affiliate will affect the performance of your relevant consideration is whether the resources of the parent or affiliated company–its workforce, management, facilities or other resources–will be provided or relied upon for contract performance such that the parent or affiliate will have meaningful involvement in contract performance. See Ecompex, Inc., B-292865.4 et al., June 18, 2004, 2004 CPD ¶ 149 at 5.
Including Large Businesses and Affiliates In Your Government Contracts Proposal
Even when your technical proposal includes your affiliate’s performance record where the affiliate will be involved in the contract effort or where it shares management with you, it is inappropriate to consider that affiliate’s record where that record does not bear on the likelihood of successful performance.
Many government proposal writers include large businesses to gain an advantage of their past performance. However, you must consider more than just the company’s name. You still have to match your technical proposal to whether the past performance record matches up. Otherwise, your technical proposal could easily the rejected for award or you could even lose the award in a GAO protest.
Even if you are lucky to get the award, a mistake in your technical proposal writing efforts can be subject to attack if the agency attempts to attribute the experience and past performance of separate corporate affiliates that were not proposed to do any work or to otherwise provide resources under the contract.
Submitting request for proposal responses for high-valued government contracts can be disastrous if your proposal writers do not understand the nuances and costly landmines that await bidders. If you want consideration for any company whatsoever in your technical proposal or past performance record, you certainly must document how that company will be performing in the contract.
A common practice in technical proposal writing for large contractors is to highlight their ability to “reach back” through other subsidiaries. This is especially true for Alaskan Native Corporations submitting technical proposals for government contracts. Although, ANC and Tribal Indian Companies have unique power through the SBA 8(a) Certification Program, such power is not unlimited. General statements in your technical proposal writing efforts will not be enough.
Your technical proposal writing inclusions must show that other partners or sister companies (8(a) Tribal entities) will be meaningfully involved in performance of the contract. This means that the more detail your technical proposal has, the better off you are.
Technical Evaluation and Source Selection Decision
As you are happy with your technical proposal writing and ready to submit to the federal government, keep in mind that while a government contracting agency has broad discretion in making a trade-off between price and non-price factors (in negotiated solicitations), an award decision in favor of a lower-rated, lower-priced proposal must acknowledge and document any significant advantages of higher-priced, higher-rated proposals, and explain why they are not worth the price premium. These are all important considerations when you are planning to write your technical proposal.
Technical Proposal Writing Also Means Understanding the Law
Many large DOD contractors and even small businesses must be aware of the common mistakes made in technical proposal writing. Making a good presentation what may sound great also means that your RFP still has to pass scrutiny from government contracting agencies during source selection and technical evaluation. Even if you get the award, you also have to hope that you are not subjected to a bid protest. These are all crucial considerations when responding to a government Request for Proposal.
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